The AKI Trust successfully organized a Management Development Program (MDP) on “Personal and Institutional Branding” for the faculty of PIMSE on October 6, 2022. The session was led by distinguished guest speaker Mrs. Shobha Venkatesh, a renowned expert in branding and communication strategies.
The program focused on three core areas:
Understanding Personal Branding
Institutional Branding Strategies
Enhancing Online Presence and Effective Use of Social Media
Mrs. Venkatesh delivered an insightful and engaging session, using real-world examples to illustrate key branding principles. Her practical approach and expertise made the content highly relatable and impactful.
The faculty members actively engaged in discussions and interactive exercises, which reinforced the practical applicability of the concepts presented. The session fostered meaningful dialogue and encouraged participants to reflect on their personal and institutional branding efforts.Post-program feedback indicated a high level of satisfaction among attendees. Participants particularly appreciated the relevance of the topics covered and the dynamic delivery style of the speaker. The feedback received will be used constructively to further enhance future MDP sessions.
Overall, the program was a valuable initiative aimed at equipping the PIMSE faculty with essential skills to strengthen both personal and institutional brand identity in an increasingly competitive academic environment.
